AGC Asahi Glass will participate in Milan Design Week again in 2018. This event is one of the world’s largest design festivals, held in Italy in April.

AGC Asahi Glass will participate in Milan Design Week again in 2018. This event is one of the world’s largest design festivals, held in Italy in April.

We have exhibited at Milan Design Week since 2015, with past showings including installations centering on human senses such as sight and touch. We utilize new innovations and ideas achieved through these fusions of design and technology in our research and development efforts.

Our Milan Design Week 2018 "soundscape" concept is based on the theme of sound, using sound-generating glass currently under development at AGC to create a space that enables visitors to experience everyday auditory phenomena in new ways.

The use of glass for windows, building materials, lighting, furniture and more in built spaces makes this soundscape concept possible. Sounds emanate from gracefully transparent glass, providing entirely new sensations for the visitor. We hope you will visit and experience for yourself this auditory landscape, in which glass gives rise to novel sound experiences.

By participating in Milan Design Week 2018, we hope to offer new uses and possibilities for designers in the fields of architecture, interior design, product design and spatial presentation, while pursuing greater happiness and enjoyment in people's daily lives through advancements and new possibilities in the glass field.


Title Soundscape
Dates/Times General Public
April 17 (Tue) – 22 (Sun) 2018 (6 days)
April 17 (Tue) – 21 (Sat): 10:00 – 20:00
April 22 (Sun): 10:00 – 18:00
* Until 5:00 p.m. on Apr. 17 (Tue.) and until 6:00 p.m. on Apr. 19 (Thu.) and 22 (Sun.)

Press Preview
April 16 (Mon), 2018 15:00 – 20:00
Venue Ventura Centrale
Address: Via Ferrante Aporti 13, 20125 Milano
Venue space Approx. 290㎡
Sponsor AGC Asahi Glass (AGC)
Creative partner Motosuke Mandai (Mandai Architects)
Music and sound composition Takashi Tsuda
Sound space design Yuji Tsutsumida
Graphic design Ken Okamoto (Ken Okamoto Design Office Inc.)

Creation Partner

This year’s Creation Partner is up-and-coming Japanese architect Motosuke Mandai.
His first architectural design after establishing his own practice was Oshika fisherman’s house, a Great East Japan Earthquake restoration project built as a center for restoring the fisheries industry in Ishinomaki, Miyagi Prefecture. His desire was to create a new future for the town together with the residents, who would gather in this building. The result is a space that facilitates communication among and involvement by Ishinomaki residents. The interiors and installations have been designed so that the fixtures have been minimized both in form and presence - as far as practicable - as part of Mandai’s attempt to push the boundaries of what constitutes a building. He creates a space in which those entering the building encounter and experience a unique space filled with well-thought details in which there is a sense of floating.
Mandai has explored both the limits in which a building can, indeed, be a building and the rich and abundant relationship between buildings and people. He does not believe in coming up with designs that are deliberately unconventional but instead seeks out the ordinary within which a “new landscape” can be created. This mindset resonated with AGC Asahi Glass, which led to AGC commissioning an experimental installation depicting a new “Soundscape”.

Motosuke MANDAI

Motosuke MANDAI

After completing post-graduate studies at the University of Tokyo’s Graduate School in 2005, Mandai worked at junya.ishigami + associates before establishing Mandai Architects in 2012. He was Design Assistant at Yokohama Graduate School of Architecture (Y-GSA) from 2012 to 2015, and since 2016 also lectures part-time at the University of Tokyo. He has received numerous awards including the DSA Spatial Award Grand Prix and the JCD Design Award’s Gold Prize.


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